HERRERA RIVAS, L. M.; ORTIZ LUZURIAGA, M. T.; ORTIZ CHIMBO, K. M.; CORONEL PEREZ, V. Social media as a means of communication and marketing in neighborhood stores, Guayaquil. Journal of business and entrepreneurial studie, [S. l.], v. 7, n. 4, 2023. DOI: 10.37956/jbes.v7i4.355. Disponível em: https://www.journalbusinesses.com/index.php/revista/article/view/355. Acesso em: 15 apr. 2026.